Denis Guay (Chief Customer Officer) and Serena McGovern (Director of Security & Equity) – two people who share a love of data - discuss the ten-year journey of the creation of the Trend Report, from conception to production, and what this report can tell us today. They discuss:

• Using the data to inform real-time decision-making around plan design and coverages

• Benchmarking your organization’s characteristics against Allegiant’s Book of Business, to provide further context for pricing and negotiation

• The essential role that Allegiant clients play in agreeing to participate in this project